Branch Rebranding: One Size Does Not Fit All
When planning a rebranding project, companies often use the RFP process to select vendors and contain costs. While this process can save time and money when the company is buying employee uniforms, it...
View ArticleHow to Automate Local Marketing for Brand Consistency
Unfortunately, brand consistency takes a hit when local marketing doesn’t mirror national marketing or when localized assets are off brand or off brand message. That said, the complexity and cost of...
View ArticleHow to Roll Out a Smooth Conversion for Customers and Employees
When done poorly, the transition from one company name and logo to the new company name and logo confuses customers and lowers the morale of employees. When done properly, it’s a cause for celebration...
View ArticleTo Outsource or Not Outsource?
Since most companies only go through such a big transition every few years, it can be tough to find employees on your team with brand conversion experience. That’s why companies frequently outsource...
View Article6 Reasons to Outsource Rebranding Implementation
Staff Bandwidth: Brand implementation is a complex process, especially for first-timers. When senior management proactively takes the burden of brand implementation off employees, it demonstrates a...
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Good-Better-Best: Improved Approach to Rebrand Planning
The Good-Better-Best method of planning allows you to take control of how your brand will appear in the market place and what the budget will be to achieve that. There are many ways to produce each...
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InBank Case Study
Entrepreneurial Spirit Lives On: A Modern Vision For The Next 100 Years. International Bank approached Implementix in early January 2019, stating that they were interested in participating in a refresh...
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Heartland Financial USA Case Study
Heartland Financial USA – Re-branding “I have been very impressed with Implementix. Their attention-to-detail, responsiveness, creativity, and quality of work has been great. Our bank values the...
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Univest Corporation Case Study
Univest Corporation Re-Branding Univest Acquires Fox Chase Bank Univest hired Implementix to rebrand Fox Chase branches with high quality signage by day-one of the acquisition closing. Univest...
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Security Bank of Kansas City Case Study
BancAbility – Brand Conversion “Look for the Leaf” BancAbility Network Prior to the merger, the BancAbility “Look for the Leaf” brand was launched to help customers identify the seven banks in their...
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